For corporations and schools, Laura provides a variety of workshops and training in storytelling, multi-media presentation, and basic filmmaking skills.
Her most often requested workshop,”From Fact to Fiction” is customized for professionals looking for engaging ways to make their seemingly-mundane data or complex topic come to life.
Some of the favorite topics covered include:
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Killing Your Darlings: Don’t try to tell your audience everything, you’ll end up saying nothing.
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Skip to the Good Stuff: Don’t tell your audience what you learned. Tell them why it matters.
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Cliffhangers: At each turn, have them asking, “What Happens Next?”
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Create Wonder: “Don’t convince them of what happened. But force them to think about what happened.” -Errol Morris
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Effectively Incorporating Feedback: Know when to go back to the cutting room and when to call “Director’s Vision!”
Corporate clients include: Gap Inc, Bayer Consumer Health, Cox Automotive, The Market Research Event: New Faces of Consumer Insights, lululemon athletica, Genentech, and REAL Mental Health initiative of Rodef Sholom. Educational clients include: Diablo Valley College, LaMorinda Arts Organization and the California Film Institute.
Corporate workshops typically run 90 minutes virtually or half-day in person. They can accommodate anywhere from 10-120 people. Educational training is customized per institution.
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